The development of retail trade in Thailand was briefly introduced.The advantages of retail trade in seven aspects including location, merchandise, price, communication, store atmosphere, service and operation cost were discussed.The economic influences of mass merchandisers on small local retailers. The questions and methods for further research were brought forward.
Burim Otakanon, Tyan Bliss. 大型购物中心对泰国小型零售商影响的比较研究[J]. J4, 2004, 1(2): 199-.
Burim Otakanon, Tyan Bliss. A Comparative Study on the Impact of Mass Merchandisers on Small Local Retailers in Thailand. J4, 2004, 1(2): 199-.
2004, Vol. 1 
