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The Effect of Organizational Virtuousness on Challenge-Oriented Organizational Citizenship Behavior: A Study from the Perspective of Conservation of Resources Theory
WANG Yanfei,GUO Xiangying,ZHU Yu
1. South China University of Technology, Guangzhou, China; 2. Jinan University, Guangzhou, China

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Abstract  Based on the conservation of resources theory, this study explores the impact of organizational virtuousness on challenge-oriented organizational citizenship behavior(COCB) and the role of perceived organizational support (POS) and growth need strength (GNS) in this process. The results of cross-level model data analysis shows that: (1) organizational virtuousness can effectively predict COCB; (2) POS fully mediates the relationship between organizational virtuousness and COCB; (3) GNS not only moderates the relationship between POS and COCB, but also moderates the indirect effect of organizational virtuousness on COCB via POS.
Key wordsorganizational virtuousness      perceived organizational support      growth need strength      challenge-oriented organizational citizenship behavior     
Received: 26 December 2018     
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WANG Yanfei
GUO Xiangying
ZHU Yu
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WANG Yanfei,GUO Xiangying,ZHU Yu. The Effect of Organizational Virtuousness on Challenge-Oriented Organizational Citizenship Behavior: A Study from the Perspective of Conservation of Resources Theory[J]. Chinese Journal of Management, 2020, 17(1): 50-.
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http://manu68.magtech.com.cn/Jwk_glxb/EN/     OR     http://manu68.magtech.com.cn/Jwk_glxb/EN/Y2020/V17/I1/50
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