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Supervisor: Ministry of Education of the People's Republic of China
Sponsor: Huazhong University Of Science And Technology
ISSN：1672-884X
CN：42-1725/C
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中文
The Influence of Virtual Brand Community Governance Mechanism on the Innovation Behavior of Different User Groups
SHEN Zhanbo, WANG Meng
Chinese Journal of Management . 2026, (
2
): 302 .
