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New Product Architecture Innovation Mechanism Based on Ambidextrous Learning and Organizational Unlearning——A Case Study of Small and Micro Enterprise Management Cloud Platform:Bizchat |
DUAN Caili,GU Yuanxun |
Beijing Jiaotong University, Beijing, China |
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Abstract Based on the organizational learning perspective, this study conducts a longitudinal analysis of product architecture innovation in the Bizchat of Chanjet R&D department to explore the product architecture innovation mechanism under the synergy of ambidextrous learning and organizational unlearning. The results show that: under different goal orientations, enterprises carry out system-led radical innovation, modular innovation, component-led incremental innovation and architectural innovation. Moreover, different collaborative mechanisms of ambidextrous learning and organizational unlearning provide impetus for different types of new product architecture innovation.
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Received: 03 February 2021
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