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| Intangible Capital VS Tangible Capital: Which Is the Key Determent for the Survival of New Firms in Creative Industry |
| MAI Yi-Yuan, MEI Lin, Yanfeng Zheng |
| 1. Huazhong University of Science and Technology, Wuhan, China; 2. Clemson University, USA Clemson |
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Abstract This paper examines the impact of intangible capital (i.e. guanxi, prior experience) and tangible capital on the survival of new ventures in Creative industries. It suggests both intangible capital and tangible capital social capital are supposed to have a positive influence on the survival of new ventures in creative industries. Especially in the early stage, financial capital provides key employees who had a great deal of guanxi and prior experience with confidence for the growth of new firms.
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Received: 08 March 2010
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2011, Vol. 8 
