非对称信息下双渠道供应链的定价决策

非对称信息下双渠道供应链的定价决策

王虹, 倪卫涛, 周晶

Pricing Decision in Dual Channel Supply Chain under Asymmetric Information

WANG Hong, NI Wei-Tao, ZHOU Jing

J4 . 2010, (2): 238 .