考虑消费者渠道间需求异质性的BOPS服务模式下生鲜品零售定价策略
李琳,余婕,朱婷婷,范体军
Pricing Decision for Fresh Product Retailer with Implementation of BOPS Considering Consumers’ Demand Heterogeneity
LI Lin,YU Jie,ZHU Tingting,FAN Tijun
管理学报 . 2021, (5): 769 .