顾客主动社会化对顾客遵从和医疗服务结果满意度的影响研究

徐岚，张磊，官翠玲，张辉

The Effect of Customer Proactive Socialization on Customer Compliance and Satisfaction: The Mediating Effect of Role Orientation

XU Lan，ZHANG Lei，GUAN Cuiling，ZHANG Hui

管理学报 . 2018, (3): 427 .