摘要
以骆驼集团为案例研究对象,采用单案例研究方法系统剖析其绿色转型过程,整合意义构建理论与资源编排理论,构建了“前摄型企业家精神—资源编排行动—绿色转型结果”的动态分析框架,并将绿色转型过程划分为3个阶段进行深入剖析。研究结果发现:①前摄型企业家精神在转型过程中呈现动态演化特征。在每个阶段,企业家通过对政策环境、技术前景及阶段性转型结果进行持续的意义构建,动态调适其“前瞻性洞察”与“危机意识”的认知组合,形成具有阶段特质的前摄型企业家精神内核。②在资源编排层面,骆驼集团对关键资源进行阶段性的结构化,并对核心能力进行持续捆绑,其资源利用模式依次经历了“生产资源嫁接式利用—业务间单向资源输送—业务生态资源整合”的三阶段跃迁。③前摄型企业家精神与资源编排行动之间存在双向互动机制:阶段性意义构建的结果为同期资源编排提供战略引领,而资源编排的成效则作为新的经验反馈,触发新一轮意义构建。二者共同驱动企业绿色转型沿着“制造绿色转型—业务绿色转型—生态绿色转型”的路径动态演进。
Abstract
With Camel Group as the case, a single-case study method is adopted to systematically analyze its green transformation process, integrating the theory of sense-making and the resource orchestration theory to construct a dynamic analytical framework of “proactive entrepreneurship—resource orchestration actions—green transformation outcomes”, and dividing the green transformation process into three stages for in-depth analysis. The findings are as follows. First, proactive entrepreneurship exhibits dynamic evolutionary characteristics during the transformation process. At each stage, through continuous sense-making of the policy environment, technological prospects, and staged transformation outcomes, entrepreneurs dynamically adjust their cognitive combination of “forward-looking insight” and “crisis awareness”, forming a stage-specific core of proactive entrepreneurship. Second, at the level of resource orchestration, Camel Group progressively structures key resources and continuously bundles core capabilities across stages. Its resource utilization pattern undergoes a three-stage transition: “grafting utilization of production resources”—“one-way resource transfer between businesses”—“business ecosystem resource integration”. Third, a bidirectional interaction mechanism exists between proactive entrepreneurship and resource orchestration actions: the sense-making outcomes of each stage provide strategic guidance for concurrent resource orchestration, while the effectiveness of resource orchestration serves as new feedback from experience, triggering the next round of sense-making. Together, these two forces drive the enterprise’s green transformation along the path of “manufacturing green transformation—business green transformation—ecosystem green transformation”.
关键词
绿色转型 /
前摄型企业家精神 /
资源编排 /
传统制造企业
Key words
green transformation /
proactive entrepreneurship /
resource orchestration /
traditional manufacturing enterprises
贺远琼, 胡梦圆, 贺晓薇, 刘知力.
传统电池制造企业的绿色转型过程——基于骆驼集团的案例研究[J]. 管理学报. 2026, 23(6): 991
HE Yuanqiong, HU Mengyuan, HE Xiaowei, LIU Zhili.
The Green Transformation Process of Traditional Battery Manufacturers——A Case Study of Camel Group[J]. Chinese Journal of Management. 2026, 23(6): 991
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基金
国家自然科学基金资助项目(72272058);制造业高质量发展研究中心(湖北省高校人文社会科学重点研究基地)资助项目