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J4  2012, Vol. 9 Issue (8): 1225-    DOI:
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The Relationship among Corporate Social Responsibility Disclosure, Media Exposure and Corporate Financial Performance
TAO Wen-Jie, JIN Zhan-Ming
Tsinghua University, Beijing, China

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Abstract  Based on the corporate social responsibility (CSR) report published by Chinese listed firms, this paper explores the relationship among CSR disclosure (CSRD), median exposure and CFP, and finds that CSRD and CFP can constrain and promote each other. In addition, this paper firstly verifies that media exposure plays a mediator role in the relationship between CSRD and CFP.
Key wordscorporate social responsibility      corporate financial performance      corporate social responsibility disclosure      media exposure     
Received: 25 March 2011     
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TAO Wen-Jie,JIN Zhan-Ming. The Relationship among Corporate Social Responsibility Disclosure, Media Exposure and Corporate Financial Performance[J]. J4, 2012, 9(8): 1225-.
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http://manu68.magtech.com.cn/Jwk_glxb/EN/     OR     http://manu68.magtech.com.cn/Jwk_glxb/EN/Y2012/V9/I8/1225
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