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| Research on the Impact of Enterprise-Union Coupling Relationship on the Occupational Commitment of Online Delivery Workers |
| ZHANG Yuesheng，ZHAO Wei，CUI Dengfeng，SHAN Hongmei |
| 1.Tianjin Chengjian University， Tianjin， China；2.Shihezi University， Shihezi， Xinjiang， China; 3. Nanjing University of Posts and Telecommunications， Nanjing， China |
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Abstract Based on the theory of meaning construction(sensemaking), this study develops a theoretical model to examine the impact of the enterprise-union coupling relationship (EUCR) on the occupational commitment of online delivery workers. By analyzing data from 356 paired questionnaires collected in three stages, the study explores the underlying mechanisms and boundary conditions of this relationship. The findings reveal that the EUCR significantly enhances the occupational commitment level of online delivery workers, and its effect exceeds that of platform enterprises acting as a single subject. Work meaningfulness serves as a mediator between the EUCR and occupational commitment, while achievement motivation not only strengthens the positive relationship between the EUCR and work meaningfulness, but also enhances the indirect effect of work meaningfulness between the EUCR and the occupational commitment.
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Received: 16 December 2024
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