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Chinese Journal of Management

	2018 Vol.15 Issue.3 Published 2018-03-01

	317	Responsible Management Scholarship in Change Contexts
		LUO Wenhao，SONG Jiwen
		Based on the continuing discussion on Chinese management research, the present paper focuses on the social responsibility of management scholarship. In particular, we illustrate four paths to perform responsible management scholarship, namely knowledge creation orientation, publication orientation, practice interaction orientation, and self-change orientation. In addition, we claim that management scholars should pay more attention to the changing reality. Through demonstrating changes in environmental, organizational, and individual levels in current era, we offer examples of emerging issues that both management practitioners and scholars might be interested in. To sum up, the present study provides action suggestions on responsible management scholarship, especially, adopts a more complete process of study coping with relationship among academic communities, and the debate on localization and globalization.
		2018 Vol. 15 (3): 317- [Abstract] ( 183 ) [HTML 1KB] [ PDF 1582KB] ( 645 )

	326	The Influence Mechanism of Customer Engagement to Value Co-Creation in Virtual Brand Community: A Case Study of Xiaomi Community
		JIAN Zhaoquan，LINGHU Kerui
		With the exploratory case study method and based on the theories of customer engagement and value co-creation，this study took Xiaomi community as example to discuss the influence mechanism of customer engagement to value co-creation in virtual brand community. The result reveals that virtual brand community is a typical platform to realize value co-creation through systematic process of “motive-process-result”. The results also show that customer readiness and community identity are motivation factors of customer engagement in virtual brand community，and promote customer engagement at individual and group level respectively. The customer engagement is the foundation for value co-creation through a systematic process of psychological，behavioral and social factors. The customer engagement promotes customer value and customer loyalty，while customer value also directly promotes customer loyalty，thus realizing dual property of customer and enterprise value.
		2018 Vol. 15 (3): 326- [Abstract] ( 339 ) [HTML 1KB] [ PDF 1613KB] ( 1033 )

	335	Multi-Case Study on the Influence of Initial Trust on Contract Term Control in PPP Projects
		DU Yaling，KE Dan，ZHAO Xin
		The evaluation index of PPP market maturity in China is established by analyzing “Evaluating the Environment for Public-Private Partnerships in Asia-Pacific: The 2014 Infrascope”. And the conceptual model including initial trust, contract term control, and market maturity is developed. Secondly, five PPP projects which can be clearly differentiated by market maturity are selected, and then initial trust and contract term control are measured through analyzing private sector information collected from multiple channels and contracts disclosed publicly by government. Finally, the influence mechanism of initial trust on contract term control and the effect of market maturity on its relationship are analyzed through the comparison and analysis of the cases. The main findings are as follows: ①the effect of market maturity on the relationship between initial trust and contract term control is significant; ②the overall situation of the project with high operating maturity is closer to the theoretical level of initial trust and contract term control than those with lower operating maturity; ③the overall situation of the project with higher local applicability is closer to the theoretical level of the initial trust and contract term control than those with lower local applicability.
		2018 Vol. 15 (3): 335- [Abstract] ( 203 ) [HTML 1KB] [ PDF 1486KB] ( 606 )

	345	Diversified Development of Human Resource Management in China——Review on the 6th Human Resource Management Forum
		NIE Ting，SUN Yan Wei
		with the trend of globalization, the diversity in workforce is very common in multinational corporations. How to deal with the diverse workforce has posed a serious challenge to the development of contemporary organizations. In this context, the 6th China Human Resources Management Forum was held on November 4 and 5, 2017 at the Macau University of Science and Technology. The conference focused on the theme of human resource development under multiculturalism and set up 10 sub-forums to discuss as followed: on-the-job behaviors, diversified leadership, new leadership styles, job characteristics, extra role behaviors, employee traits and work output, entrepreneurship and innovation, diverse management, organizational climate, compensation and performance and other contemporary hot topics in human resources research.
		2018 Vol. 15 (3): 345- [Abstract] ( 213 ) [HTML 1KB] [ PDF 1038KB] ( 915 )

	351	Employee Perceived Trust and Effect from the Perspective of Controlled Motivation Theory

		Based on the sample of 189 employees from seven companies in South China, this paper explores the relationship between employees’ perceived trust and compulsory organizational citizenship based on the research perspective of control-based incentives. The research found that perceived trust can predict the employee’s compulsory organizational citizenship behavior, which is disguised as a control tool. Perceived obligation is taken as the mediating variable, and employee’s perceived organizational self-esteem can significantly moderate the relationship between perceived trust and perceived obligation. Research show that distrust of trust is a neglected paradox in reality.
		2018 Vol. 15 (3): 351- [Abstract] ( 347 ) [HTML 1KB] [ PDF 1163KB] ( 844 )

	358	Performance Pressure and Unethical Pro-Organizational Behavior: Based on Cognitive Appraisal Theory of Emotion
		LI Zhicheng，WANG Zhen，ZHU Zhenbing，ZHAN Xiaojun4
		Drawing on cognitive appraisal theory of emotion, we put forth that performance pressure suffered by employees can lead to UPB（unethical pro-organizational behavior）.By a two-wave field data of 426 employees, we find that (1)performance pressure has a significant positive effect on UPB;(2)performance pressure is indirectly related to UPB through workplace anxiety;(3)conscientiousness positively moderates the relationship between performance pressure and workplace anxiety, and then moderates the indirect effect of performance pressure on employee UPB via workplace anxiety.Employees with higher consciousness are more likely to experience workplace anxiety when being faced with performance pressure,and thus engage in UPB.
		2018 Vol. 15 (3): 358- [Abstract] ( 393 ) [HTML 1KB] [ PDF 1167KB] ( 1065 )

	366	An Empirical Research on The Effect of “HRM-Competitive Strategy” Fitting Model on Organizational Adaptive Performance——The Mediating Role of Human Resource Flexibility
		WEI Haibo，LI Xinjian，LIU Xiangyu
		Based on the theory of complex adaptive system (CAS), this study distinguishes two types of HRM strategic modes (internalization and externalization) and two types of organizational competitive strategies (defensive and exploratory), and further builds the fit modes between them. Moreover, it chooses two human resource flexibilities (functional flexibility and numerical flexibility) as mediators. In addition, on the foundation of data collected from 450 Chinese enterprises, it utilizes Polynomial Regression method to examine the effects of different strategic fit modes on organizational adaptive performance. The empirical results indicate that internal HRM strategy-defensive competitive strategy fit has significant positive influence on organizational adaptive performance and human resource functional flexibility plays the mediating role during this process. While the influence of external HRM strategy-exploratory competitive strategy fit on human resource numerical flexibility and organizational adaptive performance needs to be tested and explored further.
		2018 Vol. 15 (3): 366- [Abstract] ( 129 ) [HTML 1KB] [ PDF 1272KB] ( 865 )

	375	Research on the Growth of Core Enterprise in Technological Innovation Network Based on the Perspective of Knowledge Matching
		JIA Weifeng，LOU Xuming，DANG Xinghua，XIE Fengjie1
		We constructed the knowledge matching model between the nodes of the technology innovation network, and used the Logo language of Netlogo to simulate the growth process of the core enterprise in innovation network. The results of the study showed that the degree of difference between knowledge nodes and network node core formation time was positively correlated; the matching degree of the formation of knowledge network nodes and network node degree of difference between the core of the average time of indicated an inverted U relationship; there was an inverse relationship between network nodes of knowledge influence forming differences and the core network node of the average time.
		2018 Vol. 15 (3): 375- [Abstract] ( 137 ) [HTML 1KB] [ PDF 1281KB] ( 516 )

	382	The Impact of Analyst Optimism on Corporate Innovation
		YI Zhihong，SHEN Danlin，JIANG Xuanyu
		Considering the contemporary background of China’s implementing innovation driven development strategy, this paper, from the perspective of market information intermediary, studies whether security analyst optimism bias affects corporate innovation or not. Our findings show that analyst optimism correlates with corporate innovation significantly and negatively, which indicates that analyst optimistic behavioral bias has an adverse effect on corporate innovation. However, the negative correlation is weakened with the extension of the management tenure or the enhancement of accounting information comparability, which means that augmenting managers’ career concern is one important way to restrain corporate innovation caused by analyst optimistic bias, and improving the quality of accounting information can alleviate the negative influence.
		2018 Vol. 15 (3): 382- [Abstract] ( 215 ) [HTML 1KB] [ PDF 1527KB] ( 638 )

	392	Research on the Heterogeneity Threshold Effect of R&D Innovation and Non-R&D Innovation in High-Tech Industry
		HOU Jian，CHEN Heng，LI Li，LI Fengshu
		We consider the characteristics of innovation paradigm in the context of weak innovation foundation and the uneven distribution of innovation resources in China, and empirically test the complex relationship among R&D, non-R&D and innovation performance under the influence of regional innovation level based on a panel data of China’s high-tech industries in 30 provinces during 2005-2014, then reveal the nonlinear mechanism of R&D and non-R&D by using panel threshold regression model of Hansen. The result shows that R&D has a significant positive effect on innovation performance in all regions, while there are some negative effects on the innovation performance of non-R&D. Among them, when the threshold level of regional innovation is lower, the positive effect of R&D is relatively smaller, while the negative effect of non-R&D is relatively bigger, and with the threshold level of regional innovation rising, R&D is more positive for innovation performance, and the negative impact of non-R&D on innovation performance becomes smaller.
		2018 Vol. 15 (3): 392- [Abstract] ( 201 ) [HTML 1KB] [ PDF 1418KB] ( 522 )

	399	The Influence of Mobility of R&D Personnel on Regional Innovation Performance Based on Spatial Correlation Analysis
		LI Jing，CHAN Hailan
		Using the panel data of 30 provinces and cities in China from 2007 to 2014, this study explored the impact of R&D personnel flow on regional innovation performance. Firstly, by expanding the gravity model to measure the flow of R&D personnel, it indicates that the inflow and outflow of R&D personnel indicate significant differences among different regions; then based on the knowledge production function, considering the spatial correlation, this study established a spatial lag model and a spatial error model to investigate the influence of R&D personnel flow. The main conclusions include: there is a significant correlation between the mobility of R&D personnel and regional innovation performance; R&D personnel inflow and regional innovation performance positively correlates, while the outflow is negatively correlated with it, and the influence generated by the inflow is stronger than the spillover effect; and in eastern region, the positive R&D personnel inflow effect is more obvious, while in the midwest, the negative effect of the outflow is more prominent.
		2018 Vol. 15 (3): 399- [Abstract] ( 177 ) [HTML 1KB] [ PDF 1712KB] ( 711 )

	410	How the Discount Size Affects Consumer’s Positive feedback Behavior in Comparative Price Advertising
		ZHOU Xiongwei，MA Xinchao，CHEN Xiaohong
		Based on the feature extraction and analysis of push advertisement under mobile shopping environment, this study explores how the discount size affects the positive feedback behavior of consumers. Among these promotional forms, the research focuses on the comparative price advertising. By collecting the real data from VIPSHOP platform and using text mining and quantitative analysis, it was found that there was a significant positive relationship between them. The text feature and the time characteristics also had impacts on the feedback behavior of consumers. Furthermore, this study explored the internal mechanism which leaded to the positive relationship above, and finally found there was a relationship between the product quality assurance and credibility of the E-commerce platform and the positive impact.
		2018 Vol. 15 (3): 410- [Abstract] ( 272 ) [HTML 1KB] [ PDF 1665KB] ( 821 )

	420	A Study of the Influence of Empathy on the Persuasion of Public Service Advertising
		LI Qianqian，FAN Yawen
		Based on the emotion adaptation theory and cognitive resource theory, this study conducted two situational simulated experiments to explore the internal persuasion mechanism of emotional appeal public service advertising. The results reveal that empathy, as an important factor leading to pro-social behaviors, affects the persuasion of public service advertising. Empathy mediates the effect of self-construal on the pro-social behavior intention, and the level of reality of the plot moderates the relation betwwen self-construal and empathy. Interdependent self-construal enhances the framing effect on social preferences, and affects audience’s pro-social behavior intention.
		2018 Vol. 15 (3): 420- [Abstract] ( 353 ) [HTML 1KB] [ PDF 1289KB] ( 1026 )

	427	The Effect of Customer Proactive Socialization on Customer Compliance and Satisfaction: The Mediating Effect of Role Orientation
		XU Lan，ZHANG Lei，GUAN Cuiling，ZHANG Hui
		In the medical service industry, as a result of continuous enrichment of information resource and enhancement of customers’ willingness and ability to actively search information, the traditional relationship between patients and medical service providers have been changed, which ultimately affects medical service performance. The current research examines the important role of customer role orientation in service participation from the perspective of customer proactive socialization. Through the investigation of 350 patients in five hospitals in a central Chinese city, it is verified that the influence of different customer proactive socialization on customer compliance and satisfaction is mediated by role orientation, and which is moderated by service communication style.
		2018 Vol. 15 (3): 427- [Abstract] ( 248 ) [HTML 1KB] [ PDF 899KB] ( 549 )

	434	The Modeling and Analyzing Methods for Enterprise Micro-Blog Topics Dissemination Supernetwork Based on LDA
		XI Yunjiang，ZHAO Yan，LIAO Xiao，LIU Wanjun
		This study focuses on the dissemination of enterprise micro-blog topics through the integrative analysis of micro-blog content and fans’ comments. First, topics of micro-blog contents and fans’ comments are discovered based on the LDA topic model. Then a micro-blog topic dissemination super-network model(MTDSN) is proposed through establishing the maps between keywords of content and fans’ comments. Based on MTDSN and the subnets, this paper suggests some methods to discover the main disseminating topics of micro-blogs, the hot topics of fans and their belonging keywords together with possibilities, and the effectively disseminated keywords. Furthermore, the core-effectively-disseminated keywords are identified through network analysis. In the end, we take official micro-blog of HUAWEI Huafen Club as a case study to testify the effectiveness of the model and methods.
		2018 Vol. 15 (3): 434- [Abstract] ( 197 ) [HTML 1KB] [ PDF 1393KB] ( 670 )

	442	Study on the Value Feature and the Emotion Feature to Predict the Web Customer Churn
		XIA Guoen，MA Wenbing，TANG Chanjuan，ZHANG Xianquan
		A model structure on the analysis of customer behavior was constructed by using customer value feature and emotion feature for web customer churn prediction. The structure was used in web customer churn prediction for home electronic business carrier by comparing with support vector machine, artificial neural network, logistic regression, naive Bayesian classifier and decision tree. It is found that the structure has better accuracy with acceptable explanation of prediction model, and provides an effective approach for studying on two types of errors for web customer churn.
		2018 Vol. 15 (3): 442- [Abstract] ( 226 ) [HTML 1KB] [ PDF 1175KB] ( 648 )

	450	Policy of Customer-Intensive Public Service Based on Queuing System
		LI Wuqiang，XU Xiaoqing，NI Guanqun
		In customer-intensive public services, the value provided by the service increases with the time which the servicer spends with the customer, and the waiting time of following customers have to extend on the other hand. Then how to maximize the social welfare? The M/M/1 model is introduced base on the ‘homogeneous customers’ and ‘two classes of customers with different unit-waiting-cost (UC)’, respectively. The results demonstrate that the optimal diversity policy is only to service the customers with low-UC; when the high-UC is increasing as the low-UC fixed, the social welfare of the optimal diversity policy will increase to maximum, and the social welfare of the policy servicing all arriving customers will decrease; the service provider should control the customer arriving rate in any scenarios when the potential arriving rate is higher than the threshold, otherwise the social welfare will decrease because of congestion.
		2018 Vol. 15 (3): 450- [Abstract] ( 207 ) [HTML 1KB] [ PDF 1974KB] ( 782 )

	459	Multi-Objective Emergency Resources Allocation with Fairness and Efficiency Considerations
		CHEN Gang，FU Jiangyue
		Because the first batch of emergency resources cannot meet all the needs from the disaster areas in the initial stage of a large-scale disaster, decision makers should consider both fairness and efficiency. A multi-objective mathematical optimization model with the minimum total weighted envy value as the fairness goal, the minimum total logistics cost as the efficiency goal, and the proportional fairness as constraints is established. An improved fast non-dominated sorting genetic algorithm is proposed to find Pareto frontier of the model, and a Pareto frontier solution selection strategy is presented. The numerical results verify the effectiveness of the model and algorithm, and reveal the trade-off between the minimum envy fairness and the proportional fairness, and show that the degree of shortage of resources objectively determines the overall fairness degree.
		2018 Vol. 15 (3): 459- [Abstract] ( 295 ) [HTML 1KB] [ PDF 2004KB] ( 670 )

	467	Stochastic Differential Game Model of Closed-Loop Supply Chain with Retailer’s Relatively Fairness
		MA Deqing，HU Jinsong
		Considering a closed-loop supply chain dynamic system composed of a leading manufacturer and a retailer, this paper studies manufacturer’s optimal wholesale price and recollecting effort strategies and retailer’s pricing strategy under manufacturer recollecting mode. Retailer’s fair utility with Nash bargaining point is constructed by Nash bargaining theory. Manufacturer’s wholesale prices and recollecting efforts strategies, and retailer’s pricing strategy, as well as their optimal value function are revealed by differential game theory. Results show that: As retailer’s fair concern increases, retailer will improve sale price, and manufacture will reduce wholesale price and its recollecting effort. As randomness increases, manufacture will reduce wholesale price and increase its recollecting effort in order to cope with uncertainty, and retailer will reduce sale price. Numerical results show that: the higher retailer’s fair concern is, the lower manufacturer’s optimal value function is, and retailer’s optimal value function is higher.
		2018 Vol. 15 (3): 467- [Abstract] ( 306 ) [HTML 1KB] [ PDF 1366KB] ( 611 )

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