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| Research on Digital Transformation and High-Quality Development of On-Demand Service Platform from the Perspective of Labor Factor Allocation |
| ZHANG Ling，FENG Haiyang，XIE Jing，FENG Nan，LI Minqiang |
| Tianjin University， Tianjin， China |
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Abstract By constructing a “platform-demander-provider” tripartite game-theoritic framework, this study explores how enterprise digital transformation infulences the high-quality development of enterprises and identifies the optimal pricing strategy, wage level, and employment model selection for on-demand service platform during the digital transformation process. It is found that the level of digitalization and labor cost are crucial factors affecting the achievement of high-quality development in the process of enterprise digital transformation, and the impact mechanism is qualitatively analyzed. The results indicate that: ①the enterprise digital transformation has a significant positive impact on total factor productivity, promoting the high-quality development of enterprises. ②The enterprise digital transformation can boost consumption and has a positive impact on demanders. ③The collaboration between platforms and workers in resource allocation can achieve a win-win situation in some cases.
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Received: 08 February 2023
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