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A Case Study on Collaborative Empowerment and Value Co-Creation of Platform |
FENG Jiao,DONG Xueyan,LUO Wenhao,CHEN Jiaying,MA Ying |
1.Ningxia University, Yinchuan, China;2. Northwestern Polytechnical University, Xi’an, China;3.North China University of Technology, Beijing, China;4.Renmin University of China, Beijing, China |
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Abstract By using the method of grounded theory, and coding the relevant information of Shi Wai Tao Yuan AFA community, this paper extracts three attributes that driving the internal development of platform enterprises, and they are: openness, symbiosis and collaboration; also this paper focuses on discussing the empowerment function in the field of culture, technology and data of the case enterprises. Furthermore, to deeply explore the multi-level path of value co-creation mechanism in platform enterprises of value co-creation, resource sharing and common ideas. Based on the nine core categories of coding work, this study constructs the framework of collaborative empowerment and value co-creation mechanism of community business platform, explains the formation mechanism and action process of platform enterprise collaborative empowerment and value co-creation, as well as provides theoretical basis and reference experience for the sustainable development of platform enterprises.
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Received: 26 July 2021
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