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| Operation Mechanism of Motivation Synergy in Knowledge Alliances
Based on Life Cycle Theory and a Case Study |
| SUN Xinbo,LIU Bo,LUO Neng,SHAO Yuhan |
| Northeastern University, Shenyang, China |
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Abstract This paper describes the perspectives of knowledge coordination under the connotation of motivation synergy and establishes a model of motivation synergy on four stages of life cycle. Based on four stages in the life cycle of knowledge alliances, this paper focuses on operating models, contents and goals of motivation synergy at various stages. In addition, we make an indepth analysis of the motivation synergy operation mechanism in brewing, building and operation periods of Philips and Neusoft alliance. This paper is expected to offer theoretical foundation and practice direction to the research on incentive issues in knowledge alliance.
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Received: 06 February 2012
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2013, Vol. 10 
