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| Research on the Impact of Digital Platform Capability on the Digital Transformation Performance of Manufacturing SMEs |
| MA Hongjia，WANG，Chunlei，CHEN Xin |
| Jilin University, Changchun, China |
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Abstract Based on the digital affordance theory, this study constructs a theoretical framework with “capability-behavior-performance” as the main line, collects 407 data of manufacturing SMEs, and uses hierarchical regression method to verify the influence mechanism of digital platform capability on digital transformation performance. This study finds that: digital platform capability has a significantly positive impact on digital transformation performance. Both efficiency-centered business model innovation and novelty-centered business model innovation play a partial mediating role between digital platform capability and digital transformation performance. The competition intensity positively moderates the relationship between digital platform capability and efficiency-centered/novelty-centered business model innovation. The competition intensity positively moderates the indirect relationships that digital platform capability impacts digital transformation performance through efficiency-centered/novelty-centered business model innovation.
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Received: 08 July 2024
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