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| “Technology of Establishing Enterprises” Drives the Transformation and Upgrading of Manufacturing Enterprises——The Continuous Operation Ways of Hisense |
| CHEN Zhijun， NIU Lu， LIU Zhen |
| Shandong University, Jinan, China |
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Abstract Based on the vertical single case study, this study uses the transformation and upgrading of manufacturing enterprises as the breakthrough point, and deeply explores the connotation and formation process of Hisense Group’s“technology is the root, innovation is the soul” management thought, as well as guide enterprises to realize the evolution path of sustainable operation. The results show that the management idea of “technology of establishing enterprises “is the core driving force of Hisense Group’s transformation from a traditional TV factory to an intelligent high-tech group; driven by the technology-based transformation, enterprises present a dual path of transformation and upgrading. On the one hand, existing businesses follow the vertical transition path of the industrial chain from imitation innovation to independent innovation; on the other hand, new businesses follow the horizontal expansion path of industrial chain from innovation search to industry incubation. Among them, “structural hole” technology selection and modular trial and error are important mechanisms in the practice of technology driven enterprise transformation. As the key bridge of grafting entrepreneur’s thought and enterprise’s practice, strategic concentration ensures the implementation of “technology-based enterprise” thought.
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Received: 26 May 2022
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