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The Process and Mechanism of Ambidextrous Activities Transition of Strategic Entrepreneurship from the Perspective of Management Cognitive Change |
TENG Ying,DU Huayong,LI Qiyuan |
1. University of Electronic Science and Technology of China, Chengdu, China;2. China West Normal University, Nanchong, Sichuan, China |
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Abstract Based on the grounded theory research, this study explores the process and mechanism of transition from utilization to exploitation in the time-separation balanced model of strategic entrepreneurship. This research finds that: in the time-separation balanced model, the ambidextrous activities of strategic entrepreneurship present the sequence of actions of “repeated utilization—incremental utilization—bricolage exploration—searching exploration”, in which incremental utilization and bricolage exploration are not only the key to ambidextrous activities transition, but also the key bridges to integrate opportunity searching and advantage searching. Through influencing the decision logic, management cognitive change dominates the action sequence of ambidextrous activities transition from utilization to exploration, which leads to the replacement and sustainability of enterprise advantage from efficiency advantage, functional advantage to synergy advantage.
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Received: 25 January 2021
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