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| The Effect of Specific Investment, Knowledge and Environmental on
CoInnovation Decision: The Moderation Role of Access |
| WU Aihua,SU Jingqin,DU Xiaojun |
| 1.Ludong University, Yantai, Shandong,China;
2. Dalian University of Technology, Dalian, Liaoning,China |
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Abstract From the perspective of transaction cost economics (TCE), this study explores the effect of specific investment, knowledge complexity and environmental uncertainty on coinnovation, and the moderating effect of access. By a survey questionnaire and interview with enterprises in China and taking enterprises scale and age, capital structure, R&D intensity, advertising intensity as control variables, the theoretical model is empirically analyzed and tested. The results show that specific investment in partners enhances coinnovation, and access interacts positively with it to affect coinnovation. Access attenuates the negative effect of knowledge complexity on the likelihood of coinnovation. Environmental uncertainty impedes firms’ coinnovation, and access enhances the negative effect of environmental uncertainty on the likelihood of
coinnovation.
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Received: 13 August 2013
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2014, Vol. 11 
