In order to explore the building mechanism of inclusive business model in Chinese poor areas,,4 business cases were collected in Wulin Mountain District and the conceptual model was proposed to include the logical relation between local capability, entrepreneur guanxi, and inclusive business model formulation. After collecting related information, we found that local capability is essential to inclusive business model formulation; enterprises show different properties when they build inclusive business model; entrepreneur guanxi affects the formulation of inclusive business model and moderates the effect that local capability has on inclusive business model formulation. However, there exists difference between the affecting mechanisms.The conclusions bridge the gap in this domain, and also have some management implications for entrepreneurs.
田宇,卢芬芬,张怀英. 中国贫困地区情境下的包容性商业模式构建机制:基于武陵山片区的多案例研究[J]. J4, 2016, 13(2): 184-.
TIAN Yu1,LU Fenfen,ZHANG Huaiying. The Building Mechanism of Inclusive Business Model in Chinese Poor Areas: A Multi-Case Study in Wulin Mountain District. J4, 2016, 13(2): 184-.